Will Rawls’ [siccer] will bring dance, film, and Black identity to REDCAT and ICA LA from April 10 to 12. Get tickets now.

A Dance Performance That Challenges Perception

Will Rawls [siccer] stage performance – Photo by Jared Sorells.

Multidisciplinary artist Will Rawls is set to debut his latest project, [siccer], in collaboration with the Roy and Edna Disney CalArts Theater (REDCAT) and the Institute of Contemporary Art, Los Angeles (ICA LA). Running from April 10–12, this live performance is part of Rawls’ broader exhibition at ICA LA, which runs from April 5–August 31.

Through movement, stop-motion film techniques, and a layered examination of Black representation in media, [siccer] presents a striking commentary on surveillance, language, and identity.

Blurring Boundaries Between Dance and Film

At the heart of [siccer] is Rawls’ interest in how Black bodies are documented and interpreted. The performance draws from stop-motion animation—where individual photographs create the illusion of movement—but disrupts the process. As performers Holland Andrews, keyon gaskin,  jess pretty, Katrina Reid, and Jeremy Toussaint-Baptiste recreate scenes from an iconic American film, they use the pauses between frames as moments of resistance, playing with visibility and erasure.

Even the project’s title, “[siccer]”, nods to language and perception. “[Sic]” is often used to flag non-standard English in a quote, subtly reinforcing linguistic hierarchies. Rawls flips this idea to challenge how Black expression is corrected, filtered, and framed.

Will Rawls: An Artist Redefining Performance

Rawls, whose work spans choreography, video, sculpture, and installation, has built a career exploring the intersections of dance and identity. A recipient of a Guggenheim Fellowship and the Herb Alpert Award, he has been featured at MCA Chicago, the 35th Bienal de São Paulo, and the Museum of Modern Art, among others. His writing has appeared in the Hammer Museum and Museu de Arte de São Paulo publications. He is an Associate Professor of Choreography at UCLA’s Department of World Arts and Cultures/Dance.

How to Experience [siccer]

Performances run at 8:30 PM from April 10–12, 2025, at REDCAT in downtown Los Angeles. Tickets are available now:

• General Admission: $27
• Students & REDCAT Members: $22
• CalArts Students, Faculty & Staff: $14

Get tickets and more information at redcat.org.

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First Look: “A Working Man” Brings High-Stakes Action

Amazon MGM Studios released the first official clip from “A Working Man“, the upcoming action thriller starring Jason Statham. Directed by David Ayer and co-written by Sylvester Stallone, the film follows Levon Cade, a former black ops operative who trades combat for construction—until a kidnapping pulls him back into a world of violence.

The first-look clip below from Amazon / MGM Studios teases Statham in his element, delivering raw intensity and tactical precision as Cade fights to unravel a sinister human trafficking ring. The action sequences promise a gripping mix of brutal combat and high-stakes drama, staying true to Ayer’s signature gritty style.

Statham Leads a Star-Studded Cast

Joining Statham in A Working Man are Michael Peña, David Harbour, Jason Flemyng, Merab Ninidze, and Noemi Gonzalez. The film is based on Chuck Dixon’s novel “Levon’s Trade” and is backed by powerhouse producers, including Stallone himself.

This screenplay by Stallone and Ayer, brings a relentless, no-holds-barred action experience that fans of John Wick and The Equalizer won’t want to miss. Super shoutout to the fight coordinator

Only in Theaters March 28

Levon Cade thought he left his past behind—but some battles refuse to be buried. “A Working Man” arrives exclusively in theaters on March 28. Watch the first official clip now and get ready for an adrenaline-fueled ride.

Join the conversation and get updates via these official online and social media platforms: Website | Facebook | Instagram

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Red Bull Batalla launched the 2025-2026 season, inviting MCs worldwide to compete for a spot at the World Final in Chile.

Red Bull Batalla Kicks Off New Season

Red Bull Batalla officially launched the application process for the 2025-2026 season, inviting MCs from around the world to showcase their freestyle skills. From now until April 1, aspiring competitors could submit their freestyle videos via the Batalla app for a chance to advance toward the prestigious Red Bull Batalla World Final.

Last season, more than 8,000 MCs applied globally. This year, hopefuls had the opportunity to prepare their best freestyles and submit their entries through the official Batalla app on the Apple Store and Google Play Store. A panel of judges from the Spanish-speaking music scene reviews each submission, selecting the most talented lyricists to move forward.

U.S. Competitors Enter the Freestyle Battle

For MCs in the United States, advancing past the initial application phase means competing in bracket-style, one-on-one freestyle battles in Miami and Chicago for the first time. The journey culminates in the highly anticipated U.S. National Final in New York City, the birthplace of Hip Hop.

The reigning U.S. National Champion, AdonysX of Miami, won the title in 2024 and could return to defend it. The next champion will earn a place at the 2026 World Final.

World Final Returns to Chile

National Champions from more than 18 Spanish-speaking countries will gather in Chile for the 2026 World Final. The event marks four years since Chile last hosted the championship, where legendary MC Aczino secured his second World Champion belt.

Celebrating 20 Years of Freestyle Battles

The competition will mark its 20th anniversary with a landmark event, Red Bull Batalla: Nueva Historia, set for November 29 in Argentina. The special showcase will bring together legendary MCs and rising talent to celebrate two decades of freestyle rap.

For more details on the season, visit the official event website. You can also relive highlights from the 2024 season on their YouTube channel.

About Red Bull Batalla

Since 2005, Batalla has provided a global stage for top Spanish-speaking freestyle MCs to compete, evolve, and connect. Now the world’s largest international freestyle battle competition, the event bridges Latin America and Spain, blending Hip Hop influences with the improvisational artistry of traditional folk troubadours.

Connect With Red Bull Batalla

Follow and stay up to date

Facebook: @RedBullBatalla  

Instagram: @RedBullBatalla

YouTube: @RedBullBatalla

Twitch: @RedBullBatalla

TikTok: @RedBullBatalla

Twitter: @RedBullBatalla

Website: http://redbullbatalla.com/

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On March 3, 2025, he will lead a powerful conversation at UCLA’s Perloff Hall Decafé titled Cognitive Dissonance, examining how Black, Women-led projects are shaping the future of architecture. As the Practice Area Leader for Arts & Culture at Gensler Los Angeles, Sherrod has worked on transformative projects that prioritize representation, accessibility, and cultural storytelling.

“The future of architecture is being shaped by women and people of color who bring a deeper sense of purpose to design,” Sherrod shared with The Hype Magazine. “These are the voices reimagining how our spaces reflect history, culture, and community.”

His work at Gensler includes the award-winning Debbie Allen Dance Academy, which provides a world-class space for young Black dancers and artists, and Compton College student housing, offering affordable, first-of-its-kind campus housing solutions for community college students in Southern California. He also led the design for Gallery 90220, South LA’s first Black- and Brown-owned contemporary art gallery.

Sherrod’s impact goes beyond traditional architecture, as seen in his recent collaboration with The We The People Museum, the first virtual BIPOC drone & history museum. Set against the backdrop of Market Street in San Diego, the museum integrates cutting-edge technology with cultural preservation, showcasing global stories from Accra to Portugal. A key initiative of this project is The DRONe Project, a STEAM-focused program that trains BIPOC girls and young adults in drone piloting and digital content creation.

“We’re not just preserving history—we’re empowering young women, especially those from marginalized communities, to become the future of technology and design,” Sherrod explains.

Beyond his architectural achievements, Sherrod is also a USC lecturer, a mentor, and a Forbes Culture Champion, using his platform to uplift the next generation of designers, innovators, and cultural leaders.

His UCLA lecture isn’t just a discussion—it’s a national call to action to ensure that architecture and technology continue to be inclusive, empowering, and community-driven. If you’re in Los Angeles, be sure to check it out!

UCLA ARCHITECTURE AND URBAN DESIGN: COGNITIVE DISSONANCE

Date: March 3, 2025

Time: 5:30 PM PST

Location: Perloff Hall Decafé, UCLA, 1317 Portola Plaza, Los Angeles, CA 90095

Learn more about Kevin Sherrod at: www.kevinsherrod.com 

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HBO’s new DC drama “Lanterns” begins production at Warner Bros. It stars Aaron Pierre and Kyle Chandler as Green Lanterns investigating a murder.

A New Era for Green Lantern

HBO has officially kicked off production on “Lanterns“, its upcoming DC drama series, at the historic Warner Bros. lot in Burbank. The highly anticipated show, produced in collaboration with Warner Bros. Television and DC Studios, brings the legendary Green Lantern mythology to life with a fresh, grounded approach.

A Gritty Mystery with an Intergalactic Twist

The series follows John Stewart, a new recruit, and veteran Lantern Hal Jordan as they take on a dark, earthbound murder case in the heartland of America. As intergalactic law enforcers, their investigation leads them into a larger mystery that could shake the universe.

Star-Studded Cast and Creative Team

With a powerhouse cast led by Aaron Pierre (The Underground Railroad) as John Stewart and Kyle Chandler (Friday Night Lights) as Hal Jordan, the series also features Kelly Macdonald, Garret Dillahunt, Poorna Jagannathan, and Ulrich Thomsen in key roles.

Chris Mundy, executive producer and showrunner says,  “From the start, our driving force has been to deliver a layered drama – rooted in nuanced storytelling and rich world building – that balances tension and mystery with honest, authentic emotion. The goal is to create something that feels timeless and grounded without sacrificing the magic of the source material.”

Top-Tier Talent Behind the Scenes

The Lanterns pilot is co-written by Mundy, “Watchmen’s” Damon Lindelof, and DC Comics writer Tom King. James Hawes (Slow Horses) directs the first two episodes, with Stephen Williams (Westworld), Geeta Vasant Patel (House of the Dragon), and Alik Sakharov (Game of Thrones) also attached to direct.

With James Gunn and Peter Safran leading DC Studios, “Lanterns” is sure to be a major entry in the new era of DC storytelling. Fans, like me,  expect a series that honors its comic book roots while delivering a fresh, cinematic experience…stay tuned!

Featured Image: Aaron Pierre and Kyle Chandler – Lanterns First Look Image – Courtesy of HBO

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SAG Awards® winners and guests gathered at the PEOPLE and Audi Post-Gala at the Shrine Auditorium to celebrate the night’s achievements and philanthropy.

A Star-Studded Night of Celebration

Following the 31st Annual SAG Awards® on Sunday, February 23, Dotdash Meredith’s PEOPLE and Audi hosted the official post-awards gala at the Shrine Auditorium & Expo Hall. The exclusive event honored the evening’s top winners and highlighted the philanthropic work of the SAG-AFTRA Foundation.

Notable Guests and Award Winners

The event welcomed a distinguished list of actors, including Adam Brody, Leighton Meester, Jodie Foster, Joey King, Taylor Zakhar Perez, Jackie Tohn, Adrien Brody, Edward Norton, Quinta Brunson, Jeremy Allen White, Pamela Anderson, and Keri Russell. Among the night’s winners in attendance were Timothée Chalamet, Molly Shannon, Demi Moore, and Kieran Culkin, who stopped by the SAG Awards Engraving Station, presented by City National Bank, to personalize their statuettes.

Cast members from Bridgerton, Anora, Shōgun, Baby Reindeer, Abbott Elementary, and “Best Cast in a Motion Picture” winner Conclave were also seen at the event, many of whom posed for portraits in the Shutterstock studio.

An Elegant and Immersive Atmosphere

For the 15th consecutive year, Tony Schubert of Event Eleven transformed the Shrine Auditorium stage into a refined setting with dark wood trumpet columns, rust-colored drapery, and a blend of off-white, teal, and blue furnishings. The design created a balance of warmth and sophistication, elevating the post-gala ambiance.

Culinary and Cocktail Experience

Guests enjoyed a curated menu by renowned chef David Chang, founder of Momofuku, featuring bing bread with ricotta and chili crunch and his signature fried chicken. The beverages included Purely Sedona Water, Cooper’s Hawk Wine, and Santa Monica Brew Works beer. Specialty cocktails featured Redbreast 12-Year-Old Irish Whiskey, Código 1530 Tequila, and Absolut Vodka, alongside a selection of Pernod Ricard USA spirits, including Malfy Gin, Malibu Original, Del Maguey Vida Mezcal, and Jefferson’s Bourbon.

Music and Entertainment

Internationally acclaimed DJ Michelle Pesce provided the evening’s soundtrack, keeping the celebration lively as attendees toasted the industry’s achievements.

The PEOPLE and Audi Post-Gala once again delivered an unforgettable evening, blending Hollywood glamour with a commitment to charitable initiatives.

2025 SAG Awards® Post-Awards Gala Hosted by PEOPLE & Audi at the Shrine Auditorium in Los Angeles Featuring Cocktails By Redbreast 12YO Whiskey, Absolut, and Codigo 1530 Tequila: Photo Credit: Shutterstock for PEOPLE

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Castmember Cam Opens Up About Mental Health in Exclusive Clip on OWN’s ‘Ready to Love’ Philadelphia

Important Conversation on Mental Health Among Men

Cam Palmer, Firefighter, “Ready to Love” Philadelphia cast member – Courtesy of OWN

In an exclusive clip from the upcoming episode of OWN’s Ready to Love, cast member Cam opens up about his struggles with mental health. This powerful moment highlights the growing importance of discussing mental health among men, particularly Black men, who often face societal pressures to keep their emotions and challenges hidden.

As Cam speaks candidly with his fellow cast members, the clip offers a rare glimpse into the internal conflicts many men experience as they navigate emotional and mental obstacles in different life stages. The episode sheds some light on the struggles faced by men as they move through what could be described as the three stages of life: the thinker, the Knower, and the Doer.

Mental health discussions, especially among men, have long been marginalized or ignored. The Ready to Love platform provides an important space to normalize these conversations, showcasing the vulnerability and strength of men willing to acknowledge that they don’t always have the answers to life’s complex emotional and mental challenges. By sharing Cam’s story, the show contributes to breaking down the stigma surrounding men’s mental health, encouraging others to open up and seek support.

This exclusive clip, which we’re debuting courtesy of OWN,  before the episode airs this Friday, is a critical step in addressing these issues that men face, particularly within communities where seeking help has often been stigmatized. We’re grateful to OWN for allowing us to debut this important moment, offering viewers a chance to witness a breakthrough in the ongoing conversation about mental wellness.

Watch the Exclusive Clip Now

We encourage viewers to watch the full exclusive clip and witness Cam’s emotional moment on “Ready to Love“, airing every Friday at 8 p.m. ET/PT on OWN. It’s a vital reminder of the importance of speaking out about mental health.

Editorial Note: Ready to Love helped drive the OWN Network’s 2024 ratings growth, according to Nielsen

For more updates and to explore OWN’s acclaimed lineup, visit WatchOWN.tv.

Source: Nielsen, Live+3. Includes only prime premieres, returning series with 3+ telecasts in 2023 (12/26/22-12/31/23) and 2024 (01/01/24-12/29/24). 

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Hailed as the most prestigious awards show on the continent of Africa, The Headies will host its 17th edition of the awards show in Lagos, Nigeria after bringing its platform to America [Atlanta, GA] in 2022 and 2023. The mission was accomplished as the powerful awards show played its part, having a strong hand in bridging the gap throughout the Pan African diaspora – standing as a beacon of inspiration while celebrating, honoring, and recognizing talent globally. 

Nigerian singer, songwriter, and rapper Rema is nominated for “Afrobeat Album of The Year,” “Headies Viewer Choice,” “Album of The Year,” “Song of The Year,” “Artist of The Year,” “Digital Artist of The Year,” and “Best Performance” while Nigerian singer-songwriter Ayra Starr is nominated for “Best R&B Performance,” “Best Vocal Performance (Female),” “Afrobeat Album of The year,” “Album of The Year,” “Song of The Year,” “Artist of The Year,” and “Digital Artist of The Year” – they are both among leading nominees with 7 nominations. 

Other noteworthy nominations go to Odumodublvck with 8 nominations, Tems with 6, Davido with 5, and Burna Boy with 3. 

Staying true to its mission to honor, recognize, and celebrate Afrobeats and African music globally, this year, “Blood On The Dance Floor” by Wale and Odumodublvck, “Tony Montana” by Skepta, “Hmmm” by Chris Brown feat. Davido, “Active” by Travis Scott feat. Asake, and “Vision Remix” by Chloe Bailey are among the songs/nominees for “International Artist of the Year.” 

BELOW IS THE FULL LIST OF 17TH HEADIES NOMINEES: 

Only music materials including singles, videos, video live recordings, EPs and albums released and distributed on digital streaming platforms, and physical music media (cassettes, CDs and vinyl) within the year in review (April 1, 2023 and July 31, 2024) were considered for nomination. 

ROOKIE OF THE YEAR 

A voting category for the rookie of the year, who has had a successful year musically with the absence of an album in the year under review. 

ZERRY DL 

TAVES 

KAESTYLE 

LLONA 

BEST RECORDING OF THE YEAR 

A non-voting category for the best recording (that meets the judges’ requirements of excellence; songwriting, production, rendition) by an artiste or group in the year under review. 

TEMS – BURNING 

DIFFERENT PATTERN – SEYI VIBEZ* 

HIGHER – BURNA BOY 

LAST HEARTBREAK SONG – AYRA STARR & GIVEON 

BILLIONS – SARZ FEATURING LOJAY 

SONGWRITER OF THE YEAR 

A non-voting category for the writer of a song (that meets the judges’ requirements of excellence, composition, arrangement, rendition) in the year under review. 

SIMISOLA KOSOKO – STRANGER (SIMI) 

CHIMAMANDA PEARL CHUKWUMA – VISION (QING MADI) 

MICHAEL AJUMA ATTAH – CAN’T BREATHE (LLONA) 

EMOSEH KHAMOFU – FAMILY MEETING (BLOODY CIVILIAN) 

FUAYEFIKA MAXWELL – STAGES OF LIFE (WIZARD CHAN)

BEST R&B SINGLE 

A category for the best R&B single in the year under review (by a single individual or group). 

QING MADI – VISION 

JOHNNY DRILLE – FOR YOU 

SIMI – STRANGER 

TEMS – BURNING 

AYRA STARR – LAST HEARTBREAK SONG FT. GIVEON 

PRODUCER OF THE YEAR 

An individual or collection of people responsible for producing the most acclaimed song or album in the year under review. 

SARZ – HAPPINESS 

LONDON – OZEBA 

MAGICSTICK – BASQUIAT 

REMA/PRODUCER X/CUBEATZ/DEATZ/KILMBERBOY – HEHEHE 

DIBS – DIFFERENT PATTERN 

BEST RAP SINGLE 

A voting category for a single (released on-air and streaming platforms) recording of a rap song. 

CAST FEAT ODUMODUBLVCK – SHALLIPOPPI 

BLOOD ON THE DANCE FLOOR FEAT BLOODY CIVILIAN & WALE – ODUMODUBLVCK HALLELUJAH – LADIPOE, ROZZZ & MORRELO 

CANADA – MAGNITO 

IJE NWOKE – JERIQ 

BEST VOCAL PERFORMANCE (FEMALE) 

A non-voting category for the single female artiste with most outstanding vocal performances on a single or album. 

AYRA STARR – LAST HEARTBREAK SONG 

NINIOLA – LEVEL 

SIMI – STRANGER 

LIYA – I’M DONE 

TOMORROW – YEMI ALADE

BEST VOCAL PERFORMANCE (MALE) 

A non-voting category for the single male artiste with the most outstanding vocal performance on a single song or album. 

LOJAY – BILLIONS 

OMAH LAY – MOVING 

ANENDLESSOCEAN – GRATITUDE 

JOHNNY DRILLE – FOR YOU 

TIMI DAKOLO – KE NA KE SO 

MUSIC VIDEO OF THE YEAR 

A voting category for the best conceptualist, best directed and most exciting video in the year under review. This award goes to the video director. 

CHARM – REMA (REMA X PERLIKS X FOLARIN OLUDARE) 

METAVERSE – OLAMIDE (JYDE AJALA) 

LIKE ICE SPICE – BLAQBONEZ (PERLIKS & EMEKA SHINE SHINE) 

OJAPIANO – KCEE (MATTMAX)  

EGWU – CHIKE & MOHBAD (DIRECTOR PINK) 

SHOWA – KIZZ DANIEL (TG OMORI) 

NA MONEY – DAVIDO FT. CAVEMEN, ANGELIQUE KIDJO (DAMMY TWITCH) 

BEST COLLABORATION 

A voting category for the best r&b, pop, hip-hop or Afrobeats collaborative track (including cameos). 

EMOTIONS – TIWA SAVAGE FEAT. ASA 

BLOOD ON THE DANCE FLOOR ODUMODUBLVCK, BLOODY CIVILIAN, AND WALE CAST – SHALLIPOPI FT ODUMODUBLVCK 

EGWU – CHIKE AND MOHBAD 

OLE – QING MADI AND BNXN 

TWE TWE REMIX – KIZZ DANIEL AND DAVIDO 

IDK – WIZKID FT. ZLATAN

BEST STREET-HOP ARTISTE 

A voting category for the artiste whose songs are inspired by the streets. Such a song should be a captain lingua, which may also be originated by the artiste and popular on the street. 

SEYI VIBEZ – “DIFFERENT PATTERNS” 

AYO MAFF – DEALER (FT. FIREBOY DL) 

SHALLIPOPI – CAST (FT. ODUMODUBLVCK) 

ZHUS JDO – JOHNBULL 

MOHBAD – ASK ABOUT ME 

AFROBEATS SINGLE OF THE YEAR 

A voting category for the best Afrobeats single in the year under review (by single individual or group). 

BIG BIG THINGS – YOUNG JONN FT. KIZZ DANIEL AND SEYI VIBEZ 

TWE TWE REMIX – KIZZ DANIEL 

EGWU FEAT. MOHBAD – CHIKE 

REMEMBER – ASAKE 

OGECHI REMIX – HYCE, BOYPEE, AND BROWN JOEL FT. DAVIDO 

BIG BALLER – FLAVOR 

LYRICIST ON THE ROLL 

A non-voting category for the rapper with the best lyrical depth and performance on a single song or album in the year under review 

MOGADISHU – A-Q 

CHOCOLATE CITY CYPHER – M.I ABAGA 

CHOCOLATE CITY CYPHER – BLAQBONEZ 

HALLELUJAH – LADIPOE 

EFELEME – ALPHA OJINI 

BEST INSPIRATIONAL SINGLE 

A voting award category for the best inspirational single in the year under review (by an individual or group). 

GRATITUDE – ANENDLESSOCEAN 

WORTHY OF MY PRAISE – DUNSIN OYEKAN FT. LAWRENCE OYOR 

GOOD GOD 2 – LIMOBLAZE FT. NAOMI RAINE 

PARTICULARLY – GAISE BABA FT. TOPE ALABI 

YOU DO THIS ONE – MERCY CHINWO

HEADIES’ VIEWERS’ CHOICE 

A voting category to award the fans’ favorite artiste with the most digital tractions (downloads, views, streams) in the year under review. 

BIG BIG THINGS FT. KIZZ DANIEL AND SEYI VIBEZ – YOUNG JONN 

OGECHI REMIX FT. DAVIDO – HYCE, BOYPEE, AND BROWN JOEL 

EGWU – CHIKE & MOHBAD 

SHOWA – KIZZ DANIEL 

DIFFERENT PATTERN – SEYI VIBEZ 

OZEBA – REMA 

LOVE ME JEJE – TEMS 

CAST FT. ODUMODUBLVCK – SHALLIPOPI 

DEALER FT. FIREBOY DML – AYO MAFF 

BIG BALLER – FLAVOUR 

BEST WEST AFRICAN ARTISTE OF THE YEAR 

A voting award category for an individual African artiste or group (of Western African Descent) with the most outstanding achievement and impact across Africa in the year under review. 

BLACK SHERIF (GHANA) – JANUARY 9TH 

KING PROMISE (GHANA) – TERMINATOR 

HIMRA (IVORY COAST) – COULIBALY & DIABATÉ 

JOSEY (IVORY COAST) – VENEZ BOUGER 

TOOFAN (TOGO) – TONE 

BEST EAST AFRICAN ARTISTE OF THE YEAR 

A voting award category for an individual African artiste or group (of Eastern African Descent) with the most outstanding achievement and impact across Africa in the year under review. 

BIEN (KENYA) – WAHALA 

DIAMOND PLATNUMZ (TANZANIA) – MAPOZ 

JUMA JUX (TANZANIA) – ENJOY 

BRUCE MELODIE (RWANDA) – WHEN SHE’S AROUND 

AZAWI (UGANDA) – MASAVU

BEST NORTH AFRICAN ARTISTE OF THE YEAR 

A voting award category for an individual African artiste or group (of Northern African Descent) with the most outstanding achievement and impact across Africa in the year under review. 

MOHAMED RAMADAN (EGYPT) – ARABI 

ELGRANDE TOTO (MOROCCO) – MAGHRIBI 

SOOLKING (ALGERIA) – TIKI TAKA 

BALTI (TUNISIA) – DIMA MECHI 

ABU (EYGPT) – HOLLELA 

BEST SOUTHERN AFRICAN ARTISTE OF THE YEAR 

A voting award category for an individual African artiste or group (of Southern African Descent) with the most outstanding achievement and impact across Africa in the year under review. 

TITOM (SOUTH AFRICA) -TSHWALA BAM 

YUPPE (SOUTH AFRICA) – TSHWALA BAM 

TYLA (SOUTH AFRICA) – WATER 

KELLY KAY (MALAWI) – BANA PWANYA 

PLUTONIO (MOZAMBIQUE) – ACORDAR 

ZEE NXUMALO (SOUTH AFRICA) – THULA MABOTA 

BEST CENTRAL AFRICAN ARTISTE OF THE YEAR 

A voting award category for an individual African artiste or group (of Central African Descent) with the most outstanding achievement and impact across Africa in the year under review. 

INNOSS’B (DRC) – SETE 

GAZ MAWETE (DRC) – DENDISA 

EMMA’A (GABON) – BISO MIBALE 

EBOLOKO (GABON) – SATANANA 

SINGUILA. (CENTRAL AFRICAN REPUBLIC) – SIN SAISON 

KOCEE (CAMEROUN) – CREDIT ALERT

INTERNATIONAL ARTISTE OF THE YEAR 

A voting award category for a non-African artiste or group with the most outstanding achievement and impact on Afrobeats 

WALE – BLOOD ON THE DANCE FLOOR (ODUMODUBLVCK) 

SKEPTA – TONY MONTANA (FT. PORTABLE) 

CHRIS BROWN – HMMM (FT. DAVIDO) 

TRAVIS SCOTT – ACTIVE (ASAKE) 

CHLOE BAILEY – VISION REMIX (QING MADI) 

BEST RAP ALBUM 

A non-voting category for the best album by a rap artiste or group in the year under review. 

SIDEH KAI – ILLBLISS 

EZIOKWU – ODUMODUBLVCK 

ALAYE TOH SE GOGO VOL. 1 – REMINISCE 

FAMILY TIME – ERIGGA 

SHINY OBJECT SYNDROME – MODENINE 

SOUNDTRACK OF THE YEAR 

This is a non-voting category for a song written and composed originally for use in a motion picture or series. 

ELEDUMARE – TELEDALESE (ANIKULAPO: RISE OF THE SPECTRE) 

LOSE TO GAIN – KALINE (BREATH OF LIFE) 

KILL BORO – NATIVE FILMWORKS & WIZARD CHAN (KILL BORO) 

ORISA – BERIOLA (ORISA) 

EMOTIONS – TIWA SAVAGE & ASA (WATER AND GARRI) 

TRIBE CALLED JUDAH SOUNDTRACK – TCJ & ABBEY WONDER (A TRIBE CALLED JUDAH) 

NEXT RATED 

This category is for voting for the most promising act (with a single, EP, or Album) in the year under review. 

QING MADI 

SHALLIPOPI 

ODUMODUBLVCK 

AYO MAFF 

NASBOI

AFROBEATS ALBUM OF THE YEAR 

A voting category for the best Afrobeats single in the year under review (by single individual or group). 

STUBBORN – VICTONY 

WORK OF ART – ASAKE 

THE YEAR I TURN 21 – AYRA STARR 

HEIS – REMA 

JIGGY FOREVER – YOUNG JONN 

BEST PERFORMER (LIVE) 

A non-voting category for the artist with the most outstanding live performance in front of an audience by singing, or playing a musical instrument. The live performance must have been recorded and officially released in video format – streaming, TV, and physical media. 

REMA – RAVAGE UPRISING: REMA LIVE FROM THE O2, LONDON 

OMAH LAY – LIVE AT L’OLYMPIA PARIS 

FLAVOUR – CELEBRATING YOU 2023 

WIZARD CHAN – LIVE IN CONCERT PORT HARCOURT 

BURNA BOY – AFRICAN GIANT LIVE FROM LONDON 

FEMI KUTI & THE POSITIVE FORCE – NUITS DE FOURVIÈRE (ARTE CONCERT) 

SPECIAL RECOGNITION 

A special recognition to an individual(s) for excellence and outstanding impact to the entertainment industry. 

KINGSLEY CHINWEIKE OKONKWO a.k.a KCEE 

DIGITAL ARTISTE OF THE YEAR 

A voting award category for an individual Nigerian artiste or group with the most outstanding achievement and digital impact in the year under review. 

AYRA STARR 

REMA 

SHALLIPOPI 

TEMS 

DAVIDO 

KIZZ DANIEL 

ASAKE

SONG OF THE YEAR 

A voting category for the most popular song in the year under review. 

SHOWA – KIZZ DANIEL 

COMMAS – AYRA STARR 

EGWU – CHIKE AND MOHBAD 

LONELY AT THE TOP – ASAKE 

OZEBA – REMA 

BIG BALLER – FLAVOUR 

ALBUM OF THE YEAR 

A voting category for the best album (solo or group) in the year under review, that meets judges’ requirements of excellence (songwriting, production, rendition and impact). 

BORN IN THE WILD – TEMS 

HEIS – REMA 

THE YEAR I TURNED 21 – AYRA STARR 

STUBBORN – VICTONY 

WORK OF ART – ASAKE 

ARTISTE OF THE YEAR 

This category is a voting category for the most critically and commercially adjudged artiste in the year under review 

DAVIDO 

AYRA STARR 

ASAKE 

REMA 

TEMS 

BURNA BOY

The 17th Headies Awards Show will be live streamed on YouTube (U.S.) and Hip TV (Africa), among other platforms. For more information about the Headies, visit TheHeadies.com. 

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LACM Introduces 370 Music Group at Inaugural Music Industry Summit

Summit to Highlight New Record Label, Live Performances, Workshops

The Los Angeles College of Music (LACM) will host its first-ever Music Industry Summit from February 28 to March 1, 2025. The summit will feature the official launch of 370 Music Group, a non-profit, non-exclusive record label and music licensing company. This new initiative supports LACM students and alumni by providing a platform to showcase their work and collaborate with industry professionals.

Event Details:

Friday, February 28, 2025:

370 Music Group Launch
5:00 – 6:00 PM: Cocktail Reception
6:00 – 8:00 PM: Live Performances from Lendryx, Ivy Sang, and Olivia Rose

Saturday, March 1, 2025:

LACM Workshops & Showcases
11:00 AM – 7:00 PM (Schedule attached)

Location:

Los Angeles College of Music
300 S Fair Oaks Ave
Pasadena, CA 91105
(626) 568-8850

RSVP Here

370 Music Group Launches with Diverse Artist Roster

370 Music Group, a key component of the LACM Foundation, is designed to provide students and alumni with professional development and exposure in the music industry. The label offers an immersive platform for collaboration between emerging artists and industry veterans. Led by the LACM Faculty Advisory Board, the label provides comprehensive support for its roster, which includes both current students and alumni.

The board consists of industry experts such as Erin Workman, Adam LaRue, Jennifer Smith, Karla Ortiz, and Michael Chrysanthou, each bringing years of experience across multiple music business sectors.

Adjenai Worrell, 370 Music Group’s Label Manager, emphasized the importance of fostering talent through mentorship and industry connections. “Our team brings a rich cultural diversity and a broad range of professional experience to the table,” said Adjenai Worrell, 370 Music Group Label Manager. “By combining our strengths, we aim to empower our artists, helping them develop their vision and connect with communities worldwide,” Worrell said.

Music Industry Summit Programming:

The summit will open with a reception on February 28, followed by live performances from LACM artists, including Lendryx, Ivy Sang, and Olivia Rose. On March 1, the summit will offer a series of workshops and panels focusing on various aspects of the music industry, such as songwriting, publishing, publicity, and sync licensing. Industry partners like West Coast Songwriters, Ableton, AiAiAi, and DISCO will lead workshops. Performances by LACM students will frame the day’s events.

Both events are free to the public, with a suggested $25 donation benefiting the LACM Foundation, which offers scholarships and financial assistance to aspiring musicians.

About Los Angeles College of Music (LACM):

LACM provides undergraduate and graduate programs in various fields of music, preparing students to lead in music performance, production, composition, and the music industry. Since 1996, the college has attracted students worldwide seeking professional training in the heart of the music industry.

About LACM Foundation:

The LACM Foundation provides scholarships to students pursuing degrees in music and supports organizations that nurture young musicians on their path to higher education.

About 370 Music Group:

370 Music Group is a non-profit label and music licensing company, based in Pasadena, CA. It provides students and alumni with a professional platform to develop and share their music with industry leaders.

Follow LACM at www.facebook.com/LACMOfficial or on Twitter: @LACMOfficial and www.lacm.edu on the web.

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At the heart of the celebration were two dynamic panel discussions, moderated by Emmy Award-winning journalist Melvin Robert, highlighting Black creatives’ brilliance and influence in television and film.

The first panel, focusing on Black storytelling, featured a powerhouse lineup of talent, including Ashley Nicole Black (Shrinking), Nkechi Okoro Carroll (Found, All American), and Damian Marcano (The Pitt, Emperor of Ocean Park). Their discussion explored the importance of authentic representation, the challenges of breaking barriers in the industry, and the future of Black narratives in Hollywood.

The second panel shifted the focus to the impact of Black actors and actresses, with notable guests including Omar J. Dorsey (Bookie), Shanola Hampton (Found), Luke Tennie (Shrinking), and Jessica Williams (Shrinking). The conversation shed light on the power of visibility, the evolution of Black roles in Hollywood, and the responsibility of actors in shaping cultural narratives.

The event’s highlight came when EGOT-winning superstar Jennifer Hudson took center stage for an intimate fireside chat with Black Excellence Brunch founder, Trell Thomas. Before taking her seat, Hudson was greeted with a surprise “Spirit Tunnel”—a heartfelt tribute from her producers, replicating a signature moment from The Jennifer Hudson Show. The emotional welcome set the tone for a deeply inspiring discussion about her journey, the significance of Black representation in media, and her continued mission to elevate Black voices in entertainment.

Beyond the discussions, the event truly celebrated culture and creativity, reaffirming the importance of Black voices in shaping the entertainment industry. With Warner Bros. Television Group and Black Excellence Brunch leading the charge, the gathering was more than just a moment—it was a movement, a statement, and a testament to Black storytellers’ brilliance, resilience, and legacy.

As Black History Month continues, this event reminds us of the power of storytelling and the entertainment industry’s responsibility to uplift diverse voices. With conversations like these, the future of Black excellence in Hollywood looks brighter than ever.

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Wichita Kansas: Somewhere Festival Expands in 2025

Back and bigger than ever, Somewhere Festival & Conference is set to take over Downtown Wichita from June 13-14, bringing an electrifying mix of music, art, and community impact. Formerly known as Elsewhere Festival, the event has evolved into a powerhouse of genre-defying performances, cutting-edge music tech, and social activism, further cementing Wichita’s growing status as a cultural hub.

This year’s stacked lineup features headliners Deadmau5, Suki Waterhouse, BigXthaPlug, and Flying Lotus, alongside an eclectic mix of artists spanning Hip Hop, electronic, rock, and experimental sounds. Fans can expect sets from Kim Gordon, Aloe Blacc with 2ŁØT, Cassian, Tinlicker Live, Jerro, Die Spitz, Tommy Newport, Elise Trouw, La Luz, Chris Luno, and more.

“When we launched this festival, it was about creating a space for artists and music workers who weren’t finding the support they needed in traditional industry spaces,” said Chase Koch, founder of Movement Musick. “With Somewhere Fest, we’re proving that Wichita isn’t ‘elsewhere’ when it comes to music and culture—it’s Somewhere. A place where artists and audiences can connect, collaborate, and create something truly meaningful.”

Beyond the Music: Tech, Art, and Social Change

Somewhere Festival goes beyond live music, offering AI-driven music experiences, immersive art installations, and hands-on workshops curated by Harvester Arts. A free concert stage ensures accessibility for the entire community, while interactive activations focus on mental health, education, and artist advocacy.

“Somewhere Festival is about using music as a platform for creativity, exploration, and positive change,” said Jessie Hartke, CEO and Director of Midtopia. “Last year proved that this vision resonates, and this year we’re going even bigger—offering more opportunities for connection, artistic discovery, and real impact in Wichita.”

Attendees can engage with local and national organizations addressing addiction recovery, economic mobility, and free speech, earning exclusive festival swag by taking social action.

Industry Insights and Culinary Adventures

Complementing the performances, Somewhere Conference offers industry panels and workshops, including a fireside chat with Aloe Blacc on artistry, activism, and navigating the music industry.

Food lovers can explore a curated lineup of vendors, plus unique experiences like the Blind Taste Challenge and Foodie Photo Op Challenge, which add an interactive twist to the festival’s culinary offerings.

Wichita’s Must-Attend Festival Experience

More than just a festival, Somewhere Festival is a powerful mobilization bringing artists, fans, and changemakers together to create something meaningful. Whether discovering a new favorite artist, engaging in thought-provoking conversations, or exploring immersive installations, attendees will see firsthand why Wichita is fast becoming a destination for live music and creative innovation.

For tickets and more info, visit somewhere-fest.com.

The post Somewhere Festival Returns to Wichita Kansas with Huge Lineup appeared first on The Hype Magazine.

Star-Studded Performances Set for the 97th Oscars®

The 97th Academy Awards® (Oscars®) just got a whole lot bigger. Doja Cat, Cynthia Erivo, Ariana Grande, LISA of BLACKPINK, Queen Latifah, and RAYE are set to deliver show-stopping performances at this year’s ceremony, producers Raj Kapoor and Katy Mullan announced.

Adding to the spectacle, the Los Angeles Master Chorale will make a special appearance, bringing a grand orchestral touch to Hollywood’s biggest night.

Conan O’Brien Hosts as the Oscars Go Live

Hosted by comedy icon Conan O’Brien, the Oscars will air live on Sunday, March 2, 2025, at 7 p.m. ET/4 p.m. PT on ABC and stream on Hulu. The red carpet pre-show kicks off at 6:30 PM ET/3:30 p.m. PT.

The ceremony will take place at the Dolby® Theatre at Ovation Hollywood and will be broadcast to more than 200 territories worldwide.

More Talent to Be Announced

With the countdown to Oscars night underway, producers tease that more big names will be added to the lineup. Stay tuned for further announcements as Hollywood’s biggest night approaches.

FOLLOW THE ACADEMY
www.oscars.org
www.facebook.com/TheAcademy
www.youtube.com/Oscars
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www.tiktok.com/@Oscars
www.x.com/TheAcademy

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A New Chapter: Music Meets Fashion

Shaé’s decision to attend London Fashion Week 2025 is a testament to her growing influence
across creative industries. With a reputation for pushing boundaries, she is stepping into fashion
with a fresh perspective, aligning herself with designers who reflect her values of
empowerment, artistry, and cultural fusion. “Fashion, like music, is a form of storytelling. The way we dress is an extension of who we are and how we want to be perceived. London Fashion Week is more than an event—it’s a celebration of creativity, and I’m excited to be a part of it in a way that feels true to me.” – Shaé Universe.

Why London Fashion Week?

Shaé’s presence at LFW 2025 is driven by her passion for self-expression, creativity, and her
deep connection to brands that champion diversity, identity, and storytelling. This year, she
will be attending select runway shows, collaborating with designers, and showcasing her
evolution from an artist to a multi-dimensional creative force. Connect with the artist here.

 

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The PitchBLACK Forum, the largest U.S. competition of its kind for independent filmmakers and creative technologists focusing on Black content, will be held on April 30 from 9 a.m. to 5 p.m. The following evening, on May 1 at 7 p.m., winners will be announced at the PitchBLACK Awards, where up to $150,000 in production and distribution funding will be awarded.

Honoring a Trailblazing Film Editor

Lillian Benson – Editing: Photo Credit Martin Barkan

This year, BPM will present its esteemed Trailblazer Award to Lillian E. Benson, ACE, a history-making film editor whose career spans decades in television and documentary filmmaking. Benson’s Emmy®-nominated work includes projects such as Eyes on the Prize II, Soul Food (Showtime), Chicago Med (NBC), and Greenleaf (OWN).

Benson made history in 1991 as the first woman of color invited to join the American Cinema Editors (ACE). Her contributions to the industry have earned her numerous accolades, including a Career Achievement Award from ACE in 2022 and the Fellowship & Service Award from the Motion Picture Editors Guild.

BPM’s Trailblazer Award honors individuals in public media who have made a lasting impact as producers, directors, writers, or editors. Past recipients include Orlando Bagwell, Joe Brewster, Sam Pollard, Yoruba Richen, Michèle Stephenson, and Marco Williams.

A Gathering of Industry Leaders

Each year, PitchBLACK draws a distinguished lineup of attendees, including executives from the Corporation for Public Broadcasting, PBS, Netflix, Paramount+, Ford Foundation, MacArthur Foundation, Sundance Institute, and Tribeca Film Institute, among others. The event serves as a platform for emerging and established voices in documentary and immersive media to network and showcase their work.

We are thrilled to be able to bring PitchBLACK to the internationally renowned heart of New York City’s Black creative community: Harlem,” said Leslie Fields-Cruz, executive director of BPM. “This year is especially meaningful as we honor the remarkable Lillian Benson, whose career has helped pave the way for so many and whose commitment to mentoring is shaping a new generation of artists. We look forward to once again convening the documentary and immersive media communities and their supporters for this auspicious occasion.”

Supporting Black Stories in Media

BPM has been a driving force in funding and distributing content that explores the global Black experience. Since 2015, PitchBLACK has awarded over $1.8 million to 23 film and immersive projects, helping bring these narratives to a broader audience.

Beyond PitchBLACK, BPM continues to develop and distribute original content, including its acclaimed documentary series AfroPoP: The Ultimate Cultural Exchange.

Event Details & How to Get Involved

Sponsorship opportunities for PitchBLACK are available. Inquiries should be directed to DeLynda Lindsey, BPM’s contracts and grants specialist, at DeLynda@blackpublicmedia.org.

For more information on Black Public Media, visit blackpublicmedia.org and follow @blackpublicmedia on Instagram, Facebook, and TikTok for updates and PitchBLACK highlights.

Featured Image: Lillian Benson Press Photo: Credit, Wm. Stetz

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Titled “Fundamentals”, the collection features classic familiar streetwear silhouettes, re-imagined with the brand’s signature comfort and subtle details. The colour palette chosen is elegant and sophisticated while remaining simple to really shine the light on the wearer. All manufactured and sourced in sustainable manners, the pieces composing this collection are aimed to embrace and compliment your current wardrobe.

In addition to the brand’s work on raising awareness of sustainability and the importance of loving and taking care of your clothes, Beautifully Said continues to give access to combat sports to the youth and creative community via self-defense workshops and partnerships with London gyms. You can get the new collection here.

 

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In the heart of California lies a city that ought to be a beacon of progress, a vibrant tapestry of cultures woven together under the sun-soaked skies of Oakland. Yet, beneath this façade of diversity and hope lies a cesspool of corruption, cronyism, and systemic discrimination that threatens to undermine the very foundations of justice and equality. Welcome to “Payoff Paradise,” where the political elite play a dangerous game, and the marginalized bear the brunt of their machinations.

The Corruption of Shang Thao

At the center of this sordid tale is Mayor Shang Thao, a figure who has risen to power amidst whispers of conspiracy and unethical practices. Thao, alongside her romantic partner Andre Jones and the notorious Duong family, stands accused of orchestrating a plot to manipulate the outcome of the 2022 mayoral election. In a city where connections often dictate outcomes, the Duong family’s desire for lucrative city contracts for housing and waste management was seemingly met with open arms.

Thao’s rise was not without its controversies. Once an intern in the office of Councilmember Rebecca Kaplan, she quickly ascended to power, leveraging relationships that seem more transactional than transformational. With most government officials in Oakland hailing from elsewhere, the disconnect between leadership and the community is palpable. It’s a recipe for exploitation, where the needs of the many are sacrificed at the altar of political gain.

### The $25,000 Shakedown

Now let’s pivot to Alameda County District Attorney Pamela Price, another player in this grim theater of politics. Price is embroiled in a scandal that would make even the most hardened political observers raise an eyebrow. Allegations have surfaced that she solicited a $25,000 cash donation from political critic Mario Juarez to help her fight a recall effort. Juarez, who has openly criticized Price, found himself facing a felony check fraud charge shortly after refusing her request.

This isn’t just a case of political maneuvering; it reeks of vindictive prosecution. Castillo, Juarez’s attorney, claims that Price’s actions are motivated by a desperate need to maintain her position amid mounting criticism. If this isn’t a classic example of quid pro quo corruption, then what is? Price’s alleged attempts to silence dissenters through intimidation and legal repercussions represent a dangerous precedent for all who dare to challenge the status quo.

AAPI Discrimination in Alameda Courts

But the rot doesn’t stop there. The Alameda County court system has come under fire for its discriminatory practices against AAPI communities, particularly the Samoan population. Allegations have emerged that systemic bias permeates the judicial process, leading to unfair treatment and unequal representation. This is not just an issue of individual prejudice; it’s a reflection of a broader societal failure to acknowledge and address the complexities of cultural identity within the justice system.

If the courts are supposed to be the bedrock of justice, then how can we trust them when they actively exclude voices based on race or ethnicity? The implications are dire: marginalized communities lose faith in a system designed to protect them, and the cycle of injustice continues unabated.

The Exclusion of Black and Jewish Jurors

In a city that prides itself on its diversity, the exclusion of Black and Jewish jurors from the jury pool is particularly alarming. Historical patterns of discrimination have a way of echoing through time, manifesting in modern practices that disproportionately affect these communities. When juries lack representation, the very essence of justice is compromised.

As we reflect on these issues, it’s crucial to remember that the struggle for representation is not just a matter of numbers; it’s about ensuring that the voices of the marginalized are heard and valued. The failure to include diverse perspectives in the jury process only perpetuates the systemic inequalities that plague our society.

A Special Election and a Police Force in Crisis

In a shocking turn of events, both Mayor Thao and DA Price faced recall in a special election, a clear indication that the public is growing weary of the corruption and incompetence that has marred their administrations. The people of Alameda County are demanding accountability, but the question remains: will the system allow for genuine change, or will it continue to protect its own?

Compounding these issues is the fact that the Oakland Police Department is currently under federal oversight for corruption and brutality. The city has become a cautionary tale, a stark reminder of how power can corrupt, and how those sworn to protect can become instruments of oppression. The community is left to grapple with the reality that their safety is compromised by the very institutions designed to uphold it.

Targeting Sabian Carabello

Adding another layer to this intricate web of corruption is the case of Sabian Carabello, the CEO of Bliss Mushrooms and President of Ritual Church. Carabello, a community leader, found himself targeted by the authorities after speaking out against the corrupt practices within the Oakland Police Department. His detention on dubious charges is a chilling reminder of how dissent is often met with punitive measures, especially when it threatens the established order.

The contrast in treatment between individuals like Carabello, who dares to speak truth to power, and those in positions of privilege is stark. When a white man declares, “Give me liberty or give me death,” he is often celebrated as a hero. When a Black man echoes the same sentiment, he is branded a criminal. This double standard reveals a deep-seated bias that continues to plague our society, perpetuating a cycle of injustice that targets those who dare to challenge the status quo.

The Historical Context of Racism

Historically, the white power structure has made examples of Black men in positions of influence, tarnishing their reputations to maintain control and perpetuate white supremacy. This pattern of vilification is not merely a relic of the past; it persists today in the form of systemic discrimination and targeted campaigns against those who dare to rise above their station.

The narrative surrounding Black men who speak out against corruption is often twisted, painted with the brush of criminality and threat. This is not only a tragedy for the individuals involved but a profound injustice that reverberates throughout the community. When those in power utilize their influence to discredit and silence dissent, they not only undermine the principles of justice but also stifle the voices of those who seek change.

A Call to Action

As we navigate this treacherous landscape, it is imperative that we remain vigilant. The events unfolding in Oakland serve as a clarion call for all citizens to demand transparency, accountability, and justice. We must challenge the status quo and refuse to accept a system that perpetuates inequality and corruption.

It is time to hold our leaders accountable and to ensure that the voices of the marginalized are not only heard but amplified. The fight for justice is not an isolated struggle; it is a collective endeavor that requires the participation of all who believe in the principles of equity, fairness, and integrity

Conclusion

The underbelly of Alameda County is rife with corruption, discrimination, and systemic injustice. The stories of individuals like Shang Thao, Pamela Price, and Sabian Carabello reveal a troubling pattern that demands our attention and action. As we confront these challenges, let us remember that the true measure of a society lies in how it treats its most vulnerable members. Together, we can shine a light on the darkness and work towards a future where justice is not just a lofty ideal, but a lived reality for all.

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OWN Marks 2024 Rating Growth with Strong Audience Engagement

OWN: Oprah Winfrey Network is celebrating a notable rise in its 2024 prime premiere ratings, reflecting its ongoing connection with its core audience. Viewership among Women 25-54 grew by 3%, while engagement among African American Women 25-54 surged by 6%. As a home for authentic storytelling and dynamic explorations of Black relationships, OWN has seen all its key series gain traction with audiences.

Returning Favorites Continue to Thrive

Several fan-favorite OWN series posted season-over-season ratings gains among Women 25-54, reinforcing the network’s reputation for delivering compelling content:

• Ready to Love Season 9: +8%**
• Belle Collective Season 4: +8%**
• Belle Collective Season 5: +36%**
• Love & Marriage: Detroit Season 3: +4%**

Reflecting on the network’s continued success, OWN President Tina Perry expressed gratitude for the growing audience engagement, declaring, “We are incredibly proud of the growth and success we’ve seen, particularly among African American women. This achievement underscores our ability to provide our audience with lean-in programming where they see themselves and demonstrates the power of our brand.”

Milestone Season for Ready to Love

Adding to the celebration, OWN is marking the 10th season of its hit dating show, Ready to Love. The series has consistently ranked as the **#1 cable program in its time slot among Black Women 25-54**, a testament to its engaging format and dedicated following. Hosted by comedian Tommy Miles and executively produced by Will Packer, Ready to Love continues to showcase singles looking for meaningful relationships. Fans can catch new episodes every Friday at 8/7c on OWN.

OWN’s Continued Legacy of Storytelling

Since its launch in 2011, OWN has remained a beacon of inspiration, delivering content that resonates deeply with its audience. As the only network named for and inspired by a single iconic leader, Oprah Winfrey, OWN continues to celebrate Black culture, relationships, and personal growth through thought-provoking programming. With availability across Max, discovery+, WatchOWN.tv, and mobile devices, OWN ensures its stories reach viewers wherever they are.

OWN’s 2024 success reflects the powerful storytelling and unwavering connection it has built with its audience. As the network moves forward, it remains committed to delivering content that uplifts, entertains, and sparks conversation. 2025 data could be a MASSIVE indicator of the world’s need for strong, integrity-based media platforms.

For more updates and to explore OWN’s acclaimed lineup, visit WatchOWN.tv.

**Source: Nielsen, Live+3. Includes only prime premieres, returning series with 3+ telecasts in 2023 (12/26/22-12/31/23) and 2024 (01/01/24-12/29/24). 

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Under her leadership, both salons have become leading examples of effective business organization and management. Drawing from her extensive experience, Yuliia developed strategies that can easily be applied in global markets, including the United States, where the beauty industry continues to thrive but faces unique challenges.

Challenges U.S. Beauty Salons Face

The U.S. beauty salon industry is experiencing rapid growth, yet salon owners are grappling with several ongoing challenges that affect business sustainability:

1. Staffing Shortages
   The demand for beauty services is high, but finding qualified professionals is increasingly difficult. Over the past decade, a significant drop in cosmetology school enrollment has led to a shortage of skilled workers. Many young people view careers in beauty as low-paying, discouraging them from entering the industry. The result is longer wait times for customers and the closure of salons struggling to fill positions.

2. Rising Operating Costs
   Salon owners face rising prices for essential supplies, space rentals, and utilities. As the beauty industry grows—set to hit $195.09 billion globally by 2030—so do the expenses involved in running a salon. Keeping these costs under control while maintaining service quality has become a key challenge for many salon owners.

3. Intensifying Competition
   With more salons entering the market, differentiation is critical. According to Global Market Insights, the manicure salon market alone is expected to grow at 7.5% annually from 2023 to 2032. To survive, salons must offer unique services and create experiences that draw in and retain customers.

4. Shifting Consumer Preferences
   Customer expectations are evolving, and salons must adapt. In a 2024 Statista survey, 40% of wealthy U.S. women reported visiting beauty salons monthly, highlighting the need for salons to stay in tune with changing customer preferences in order to maintain loyalty.

5. Pandemic Recovery and Economic Factors
   The COVID-19 pandemic had a lasting impact on the beauty industry, with many salons forced to shut down temporarily. Even after restrictions were lifted, it took time for customers to return to their usual habits, affecting salons’ revenue. With ongoing economic instability and inflation, customers may scale back spending on non-essential services, further challenging salon owners.

6. Technology Adoption
   Digital tools are now a non-negotiable part of running a successful salon. From online booking to CRM systems, salons that fail to integrate technology risk falling behind. Clients expect seamless service, and those who don’t provide it may lose out to more tech-savvy competitors.

Yuliia Pinchuk’s Journey and Leadership in Kyiv

Yuliia Pinchuk’s experience in managing LaFleur and Fluffy has been instrumental in their success. She transformed LaFleur into one of Kyiv’s top salons by offering over 100 services, including hair care, massages, and nail treatments. Here’s how she achieved such success:

• Comprehensive Marketing Strategy
  Yuliia developed an integrated marketing approach that included social media, offline events, and strategic partnerships to build LaFleur’s brand and attract new customers.

• CRM System Implementation
  Yuliia introduced a CRM system to automate processes, improve customer service, and enhance staff efficiency, ensuring a personalized experience for every client.

• Building a Strong Team
  A major focus of Yuliia’s leadership was creating a cohesive and motivated team. By implementing staff training, mentorship programs, and performance incentives, she ensured high service standards and low staff turnover.

• Brand Strengthening Through Content
  She launched LaFleur’s corporate magazine, which not only boosted brand visibility but also built customer trust by showcasing the salon’s expertise and values.

Under Yuliia’s leadership, LaFleur earned notable accolades, including the “Quality Sign” and “Leader of the Year” awards in 2020, reflecting her commitment to excellence in salon management.

Strategies for U.S. Beauty Salons Based on Yuliia’s Success

Yuliia Pinchuk’s approach to salon management can be adapted to the U.S. market, where the beauty industry faces similar challenges. Here’s how salon owners can apply her strategies:

1. Focus on Staff Training and Mentorship
   U.S. salons must address the staffing shortage by creating internal training and mentorship programs. Yuliia’s mentorship system at LaFleur helped new staff members quickly integrate into the team and maintain high standards. This approach can be replicated in U.S. salons to reduce turnover and improve the quality of service.

2. Leverage Technology to Improve Efficiency
   To control rising costs, salons should invest in automation tools like CRM systems and scheduling software. Yuliia’s use of automation at LaFleur helped reduce administrative tasks and cut material waste, and U.S. salons can benefit from similar solutions.

3. Invest in Marketing and Client Engagement
   U.S. salons must recognize the power of social media and customer-centric marketing strategies. Yuliia’s success with loyalty programs, such as birthday discounts and cashback offers, increased customer retention and satisfaction. U.S. salons can tailor these strategies to local customer preferences.

4. Adapt to Changing Customer Needs
   With customers becoming more discerning, salons need to adapt their services. Yuliia introduced express services, gender-neutral options, and eco-friendly “green” products at LaFleur, which were a hit with clients. U.S. salons should consider similar offerings to cater to busy professionals, diverse customers, and eco-conscious clients.

Conclusion

The beauty industry in the U.S. is thriving, but success depends on effective management. Yuliia Pinchuk’s innovative strategies at LaFleur and Fluffy can serve as a valuable blueprint for U.S. beauty salons looking to improve efficiency, reduce costs, and build a loyal customer base. By focusing on staff development, embracing technology, and staying ahead of market trends, U.S. salons can set themselves up for long-term success.

The post Salon Management Strategies from Kyiv’s Leading Beauty Salons appeared first on The Hype Magazine.

I also met a guy named Israel, founder of Opulence Group, which was the trigger pull for this epic night. Larry Morrow/Larry Morrow Hospitality conducted a series of events throughout Super Bowl weekend, with special guests like Wallo and Gillie from Million Dollars Worth Of Game Podcast, Glorilla, Latto, Travis Scott, Meek Mill, Cardi B, and so many more, along with some surprise guests.

Saturday, February 8, is when it all changed. Internet Streaming Sensations Kai Cenat, IShowSpeed, and comedian Druski were all in the building, amongst plenty; Kai and Speed hosted a celebrity flag football game with the NFL that evening. I didn’t get credentialed for that event, so I’d hoped they would show up through the night because I wanted to get content from them before I left. I last captured Kai at Druski’s “Coulda Fest” in Atlanta, GA.

As the night went on, I saw bottle girls on the top floor; I tried to be very observant of what was going on and what shots needed to be taken. I looked up and realized Kai And Speed were up there, and my brain had a different switch on it. More guests such as Desi Banks, MrRuggs, Paul Pierce, Meek Mil, Simba, Kenny Burns, and so many other celebrity faces showed up on these nights, I realized it’s game time and it was a now or never moment.

Kai, Speed, and Travis Were secured for a little while before making it to the stage. Before 1 AM, Club Empire was completely packed. But I didn’t get discouraged, I kept the faith of a good content outcome. But making my way to the stage was my saving grace for air and my saving grace for key shots. I stayed there and pushed toward Travis, Kai, and Speed. In these situations, you must get comfortable being uncomfortable, especially in a big or crowded room. The moment started when I realized Travis was about to head to the front of the stage to perform/host.

He vibed out for a while, and as time went on, he performed Fein, which became viral on the internet. I switched from picture to video because I felt pictures wouldn’t do this justice. So, I turned my camera vertically and just got in the moment. Capturing that and Speed and Kai having a great time, I knew video of these timeless moments could speak louder than pictures. Sometimes, you just know what’s going to hit harder.

Full Video of the moment is here: Tyra Grayson | #TGDSHOTIT - @travisscott performs #FEIN with @kaicenat & @ishowspeed at @empireorleans , a @larry_morrow party, a once in a lifetime… | Instagram

 

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A post shared by Tyra Grayson (@tyraisme)

Standing next to these people makes you feel some sense of power as a photographer. After so much hard work and you luckily end up in rooms like that, it makes what I do worth it. Anybody can do this if you try. You have to prove yourself to others and take those chances

Israel of Opulence and Larry Morrow very much liked the content and kept inviting me back for all the nights he and Larry had during the time I was there. I developed a relationship with staff and security, making each night easier and more comfortable. We got the announcement Friday night that Travis was coming Saturday night. So, I knew then that my life would do some type of 360, and it did.

I posted that video around 10 AM to noon, not knowing the type of influence it was going to have. It was seen by many blogs worldwide, and my logo was cut in some, which is common for viral videos. I didn’t know what I was hopping into, but now I understand! It’s all over YouTube and TikTok; the weekend alone generated so many views on my page. The moral of the story is to never give up. Never count yourself out. Your moment is well on its way and might come faster than you think. Entertainment is a harsh industry, especially for content creators, but you have to be willing to prove yourself and make those sacrifices. Comedian Desi Banks and I also had a conversation, and I told him I traveled 5 hours for all this, and he replied with, “Oh, that’s not bad; it’s a sacrifice, baby,” and ended it with a hug, which is very true. Being a content creator comes with so much, but it is so rewarding.

Being viral wasn’t on my 2025 playing card, but I’m here now. The world finally sees TGD in ways I never thought. And I hope your brand does the same. Whether you’re a camera person, designer, director, or whatever field, make those sacrifices because it will pay off in the end, and always POST. In timeless moments like that, time is of the essence and is very important while the hype is still fresh.

As I say, Create Like Your Life Depends On It Because It Does. Thank you to Newsstiched Media, Opulence Group, and Larry Morrow for believing in me and my talents and allowing me to capture a weekend that will always be near and dear to me as a creative. Newsstiched Media was the main reason I was in New Orleans in the first place, and it opened up so many more opportunities. Never sleep on yourself, guys. Seize every moment you have and create those relationships.

You can view all my Super Bowl-related content on Instagram @tyraisme

The post I Went Viral During Super Bowl Weekend: What I Experienced appeared first on The Hype Magazine.